QBA at Cheese 2025: Beer and Cheese Meet in Bra

From September 19 to 22, 2025, Bra (CN) will once again fill with aromas, flavors, and people from around the world for Cheese, the largest international event dedicated to raw milk cheeses.
And we’ll be there too!

What is Cheese?

Cheese is the largest international fair dedicated to cheeses made with raw milk.
Organized by Slow Food and the Municipality of Bra, in Piedmont, it takes place biennially in the streets of the town.

It is a celebration of national and international cheese biodiversity: hundreds of producers, as well as workshops, conferences, themed areas, and a market that brings the historic center’s streets to life with local and international products.

Since 1997, Cheese has contributed to educating consumers and operators about the authenticity of local food and its preservation. Cheese, in fact, is much more than a fair: it is a journey into gastronomic culture, where small producers, cheesemakers, affineurs, chefs, and enthusiasts meet.

Why QBA Will Be at Cheese

QBA returns to Cheese 2025 with enthusiasm and the role of event partner.

For Quality Beer Academy, participating in Cheese represents an opportunity to promote quality beer culture in dialogue with that of cheese. Our mission has always been to spread knowledge and passion, helping people understand how much a quality beer can enhance a dish and elevate every ingredient.

At Cheese 2025, we will guide visitors on a journey of discovery, with:

  • Guided tastings: beer and cheese compared, to discover affinities and contrasts.
  • Taste workshops: interactive experiences to learn how to pair flavors and aromas.
  • Stories and encounters: in-depth moments with our experts, to better understand the QBA world and the breweries we represent.

Beer and Cheese: The Perfect Pairing

Ferments meeting ferments: beer and cheese share a common soul made of tradition, craftsmanship, and conviviality. At Cheese 2025, we will tell how these two worlds, always kindred, can best express their richness when they meet in the glass and on the plate.

We look forward to seeing you in Bra from September 19 to 22!

Discover our BEER&FOOD PAIRING workshops and…